Hiding from your digital identity and judgment of other people won’t get you anywhere. But a self-actualization app where you document your life, who you are, and find ways to be better at those things, might.
Secret has come out of hiding, and now you can try Ikaria, an app that turns recording, gathering and sharing memories into a service and shareable content. Former Secret co-founder Chrys Bader-Wechseler has launched the stealth app with former Secret co-founder Chrys Bader-Wechseler along with AKR Mobile’s Omri Mor. It’s available for download for Android and iOS.
The secretive startup has worked quietly for the past year with Vine and Facebook’s Instagram app. It’s gained a cult following for its Secret Notes feature, which lets you leave notes about your daily life. You can then view and read them with other users that “Write a note” a secret, or you can receive them in private or public “read only” notes. People could also “darken” the conversation and create a blockout of the private note, forcing you to open it if you want to read it.
Here’s a video for how Ikaria works:
If you wanted to see pictures of yourself, you can import those directly from your phone or camera roll to share with others. You can also upload photos, recordings, videos and other things from your phone to be seen by anyone. Then you can browse your shared memories, publish them to the app or your friends and strangers who have been approved, or hold on to them. There’s a self-care function where you get a score based on how well you’re doing with memories.
Bader-Wechseler tells me Ikaria has a serious focus on self-care and life. “In his 15 years of running a non-profit, Noah provided lectures on art, creativity, building strong relationships, and healthy self-esteem, and we feel we’ve taken his lessons and tapped into their potential with Ikaria.”
Ikaria wants to have a limited self-promotional focus and eliminate distractions for its users. To that end, after its first week its funding goal to $150,000 has already passed. And Bader-Wechseler tells me he’s not trying to get ahead of his competitors like Timehop, Look Back, and Scarily Great Memories. That makes sense since sharing is actually better when it’s focused on self-promotion rather than social engineering.
Then again, the dark part of any app is how far it will go to get you to become like everyone else. And it could end up being invaluable to millions, as it calls on dark vision to get rid of bitterness and loneliness. It could also introduce your friends and family to a self-reflective frame of mind. “I love how people use Ikaria as an excuse to just fuck about with my life”, Bader-Wechseler says.
You can download Ikaria for free on Android and iOS for $0.99.