How many times have you stayed up late the night before a big presentation, dreaming of the highlights you want to show in your live presentation, for years on end?
Or just staying up all night at least three times a week for a half year to see the same investment in your venture that you made last month, even after you have established the concept and experienced some results?
Entrepreneurs have infinite time, but demand infinite results.
In my experience entrepreneurs are a diverse group, with far ranging priorities and ambitions. Most of them are habitual procrastinators, writing in the back of their mind how much work they need to finish, what progress they have been making, and how much money they could potentially make. What they do not know or dare to measure is how much effort and effort they put into growing the business, and it’s not quantifiable.
Entrepreneurs, particularly those who start ventures in the Valley, assume they have their motivation in order. Start and finish your project; which means pay your bills; and what did you achieve already?
These entrepreneurs have seemingly unlimited time, but demand unlimited results.
The ones who get to the finish line the fastest demonstrate that simple, yet profound, principle: you can’t maximize what you don’t have.
There is a compelling example to back up the principle. My mentor, and deep thinker, Noam Chomsky, explains that the world is two halves: the brain which determines how to function, and the field of action which has to act to make that function happen. When actions aren’t taken, a principle called the cascade falls out, and the brain loses its ability to function.
Chomsky’s work indicates that there is one side of the brain that is working, only, and it is selecting all its resources according to the task it is performing; while the other side is working and searching for more resources, only when it has exhausted the ones it has.